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Free online calculator

Product Pricing Calculator

Estimate a GST-inclusive selling price for a target contribution margin.

Free calculator

Product Pricing Calculator

Instant • no sign-up

Enter your values to see the result.

Formula explained

Selling price solves: taxable revenue × (1 − target margin) − variable marketplace fee − unit costs − fixed fees = 0.

Worked example

Enter landed cost, overhead, target margin, GST and selling fees to solve a starting price.

Limitations and assumptions

This model excludes income tax, demand elasticity and competitor pricing.